Bardeen

Lead Lifecycle Automation

• Auto-scrape LinkedIn event attendees, enrich via Apollo/ZoomInfo, and create or update Salesforce contacts with zero manual entry.
• Trigger personalized outbound sequences in Outreach or Salesloft using AI-generated first lines that reference each lead’s recent post or company milestone.
• Score inbound demo requests in real time by cross-referencing CRM opportunity data and technographic intent feeds.

Account-Based Intelligence

• Maintain a living “Competitor Battlecard” that pulls fresh pricing and feature updates from rival websites every morning at 9 a.m. local time.
• Auto-detect job-change alerts for past champions and notify CSMs with a pre-drafted re-engagement email.
• Surface product usage drops inside customer accounts by syncing Pendo events to Slack channels tagged #risk.

Revenue Operations Command Center

• Generate daily pipeline health snapshots combining HubSpot stages, Gong call sentiment, and Tableau dashboards—delivered to leadership via Notion pages.
• Auto-clean CRM data by standardizing country codes, deduplicating contacts, and flagging invalid emails before quarterly board reviews.
• Calculate live marketing-sourced attribution by stitching together UTMs, ad spend, and closed-won revenue inside Google Sheets.