Akkio

Audience Agent—From Fragmented Data to Pin-Point Segments in Seconds

• Instant Discovery: Upload any CSV or connect to Facebook, Google, and Snowflake—Audience Agent auto-maps columns, flags anomalies, and surfaces high-value micro-segments.
• Explainable Segmentation: Each segment comes with plain-English rationale plus statistical lift metrics, letting strategists defend targeting choices in client decks.
• One-Click Expansion: Seed a segment of 5,000 high-LTV purchasers and generate look-alikes that respect budget caps and channel constraints.

Strategy Agent—Turn Your Pile of PDFs into a Living Knowledge Base

• Document Ingestion: Drag-and-drop RFPs, brand guidelines, and past campaign reports. Strategy Agent OCR-scans them, chunks the text, and stores vector embeddings for semantic search.
• Conversational Research: Ask, “Which creative angles resonated with Gen-Z gamers in Q3?” and receive a concise summary plus links to source pages.
• Web-Augmented Insights: The agent merges proprietary documents with real-time web crawl data—competitive spend, trending hashtags, or breaking news—to enrich strategic briefs.

Reporting Agent—Say Goodbye to Pivot Tables Forever

• Chat-to-Chart: Type “Compare ROAS across TikTok and YouTube for the last 14 days” and instantly receive an interactive bar chart with MoM deltas.
• Automated Cadence: Schedule weekly or post-campaign reports delivered straight to client inboxes, annotated with plain-language takeaways and next-step recommendations.
• Performance Optimization Loop: Embedded causal-impact models flag under-performing creatives and suggest reallocations before budgets burn out.